About

Get To Know Us!

Greetings, Prima Belle!

Welcome to the new standard of beauty -- your standard of beauty!


At Prima Hair Collection, with a combined 20 + years of experience in the hair, entertainment, business and beauty industries we have been listening! You want quality, you want style, you want choices and of course, affordability. We are proud and honored to bring you everything you have asked for in classic Prima style.

Prima's Collections of premium quality, 100% Virgin hair are the product of vigorous and intense test standards. Chemical free and quality tested, our extensions boast lightweight fullness and luster with cuticles that always run in the same direction ensuring a tangle-free, shed-free one-of-a-kind experience. Essentially, we have done all the work for you! From manufacturing to sale, Prima Hair Collection by Candiace Dillard will provide you unmatched quality in durability, longevity and authenticity. Thick from root to tip, you can cut, color and style your #primatresses to your heart's content for a look that is just you -- your standard. Our extensions will last a year to two years or more with proper care!

Why hold off any longer? Embrace your beauty standard and become a Prima Belle. You'll be glad you did.

Oh, and while you're at it, don't forget to tag us in your Prima selfies using the hash tags #primabelle & #prettyinprima!
IT'S YOUR STANDARD OF BEAUTY...OWN IT
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